澳洲拉筹伯代写Essay:不同的战略

2017-12-19 11:19

由于各种原因，公司决定走向全球并进入国际市场，而在进入的时候，这些不同的目标应该产生不同的战略、业绩目标，甚至是市场参与的形式。然而，公司往往遵循一个标准的市场准入和发展战略。最常见的情况有时被称为市场发展的“增加承诺”方法，即通过一个独立的本地合作伙伴进行市场准入。随着业务和信心的增长，一个直接控制的子公司的转变通常会被实施。这种国际化方法的结果是，希望尽快在国家市场建立业务，并通过最初的愿望，将风险降到最低，再加上从低知识基础上了解国家和市场的必要性。国际市场发展迅速，企业往往难以跟上其战略的步伐。因此，有理由推断，许多公司的国际业务将包括一个国家市场运作的拼贴，在任何时候都追求不同的目标。这进而表明，大多数公司将采取不同的市场准入模式。然而，更常见的情况是，企业要在几乎所有市场都遵循一个模板。这通常始于通过间接分销渠道进入市场，通常是本地的独立分销商或代理。
澳洲拉筹伯代写Essay:不同的战略
Companies decide to go global and enter international markets for a variety of reasons, and these different objectives at the time of entry should produce different strategies, performance goals, and even forms of market participation. However, companies often follow a standard market entry and development strategy. The most common is sometimes referred to as the “increasing commitment” method of market development, in which market entry is done via an independent local partner. As business and confidence grows, a switch to a directly controlled subsidiary is often enacted. This internationalization approach results from a desire to build a business in the country-market as quickly as possible and by an initial desire to minimize risk coupled with the need to learn about the country and market from a low base of knowledge. International markets evolve rapidly and very often companies struggle to keep up in terms of their strategy. It is therefore reasonable to deduce that many companies’ international operations will consist of a collage of country market operations that pursue different objectives at any one time. This, in turn, suggests that most companies would adopt different entry modes for different markets. More commonly, however, is for companies to evolve a template that is followed in almost all markets. This usually starts with market entry via an indirect distribution channel, usually a local independent distributor or agent.

• 上一篇：拉筹伯代写Essay:表达想法和观点
• 下一篇：拉筹伯代写作业:学习经验的管理者