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澳洲墨尔本代写作业:移动营销
2019-06-20 00:28
移动营销——如今,手机用户几乎可以阅读他们收到的所有信息,并能在几分钟内到达。费列罗应该把目标锁定在最忠诚的客户身上,并向他们发送短信,告诉他们在与他们的地位、促销活动、新产品添加等匹配的地方可以兑换的优惠或优惠券。除了这应该集中在应用程序商店下载应用程序使用iphone, ipad也可以目标android和黑浆果,可以创建应用程序,该应用程序将允许顾客购买他们的产品在一个简单的点击使用手机中的应用程序。二维码是二维图形(类似于条形码),包含顾客需要的信息,如优惠券、方向、联系方式、产品可用性等。要读取二维码,顾客需要下载二维码阅读器,然后他们需要对二维码拍照或者扫描二维码来获取嵌入二维码的信息(News C., 2012)。费列罗可以把这些代码放在广告、网站、电子邮件或任何其他可打印的小册子或数码媒体上,让相机扫描照片。这项新技术会让消费者对它产生焦虑,并会产生更多的品牌意识。澳洲墨尔本代写作业:移动营销
Mobile marketing- These days cell subscribers read almost all messages they receive and can reach them in minutes. Ferrero should target the most loyal customers and text them about the offers or coupons to redeem in places that match their status, promotions, addition of new products. Apart from this it should focus in applications to be downloaded in app store to be used by iphones, ipad or it can target android as well for black berries .It can create application that will allow the customers to buy their products in a easy click using the application in their phones.QR codes are two-dimensional graphics (similar to barcode) contains information that customer needs like coupons, direction, contact information, availability of products etc. To read QR codes the customer need to download QR reader, then they need to take a picture of the code or scan through it to get the information that is embedded in the code (News C. , 2012). Ferrero can place these codes in ads, websites, in emails or on any other printable booklets or digital medium where camera can scan through the picture. This new technology will create anxiety among customers to know about it and will create more brand awareness.
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